Get cinema-like picture quality, booming sound, and smart features with Sony TVs. Get now with Bajaj Finserv Easy EMIs.
Whether you want to enjoy a film as if you are at the cinema or catch every detail of a live cricket match, your home entertainment should be spectacular. In 2026, Sony TVs continue to lead the way, turning every living room into a private theatre. By blending the lifelike precision of the Cognitive Processor XR with Dolby Atmos sound, Sony creates an immersive experience. With the seamless intelligence of Google TV, you do not just watch a screen—you truly experience it.
Buying a new Sony TV does not have to strain your finances. Visit any of Bajaj Finserv’s 1.5 lakh partner stores across 4,000 cities in India. Choose your preferred Sony Bravia model based on your space and viewing needs. With an Easy EMI loan of up to Rs. 5 lakh, you can convert the total cost into EMIs that fit your monthly budget. On select models, you can even enjoy zero down payment and take your TV home without paying anything upfront.
What makes Sony the go-to home TV choice
Sony TVs are popular because they deliver performance and reliability. Compared to standard LED TVs, Sony’s OLED and 4K Ultra HD models offer sharper visuals, deeper blacks, and smooth motion. This makes them ideal for households where sports, films, and streaming demand clarity.
Another advantage is sound quality. With Acoustic Surface Audio+ and Dolby Atmos, Sony TVs turn the screen into a speaker, creating immersive audio. Gamers enjoy PlayStation-ready setups with 120Hz refresh rates and VRR for lag-free action. Film nights shine with IMAX Enhanced certification and Dolby Vision. Google TV brings favourites—Hindi serials, regional channels, Netflix, or Prime Video—with easy voice search. Durable panels withstand daily use, and Sony’s wide service network ensures quick support.
What to look for when choosing your Sony TV
Choosing the right Sony TV can transform your home entertainment experience. Focus on features like display, sound, and smart connectivity to ensure lasting satisfaction. Each of the following aspects helps you match the TV to your space, lifestyle, and viewing needs.
- Screen size and viewing distance: Larger Bravia models suit spacious living rooms, while compact sizes fit bedrooms.
- Resolution and clarity: Opt for 4K Ultra HD or OLED for sharper visuals and lifelike colours.
- Refresh rate: A minimum of 60Hz is standard, but premium Sony TVs offer 120Hz for smoother sports and gaming.
- Smart features: Google TV integration ensures access to streaming apps, voice control, and regular updates.
- Connectivity: Multiple HDMI and USB ports, Wi-Fi, and Bluetooth support make pairing devices effortless.
- Sound quality: Dolby Atmos and Acoustic Surface Audio+ deliver theatre-like immersion.
- Brand reliability: Sony’s strong service network and warranty coverage ensure peace of mind.
Popular Sony TV models available in the market in 2026
Discover the most sought-after Sony TV models in 2026, combining advanced technology, sleek design, and immersive viewing. With Bajaj Finserv Easy EMI options, upgrading your home entertainment setup has never been more convenient or rewarding.
| Model | Price | Easy EMIs starting from |
|---|---|---|
| Sony BRAVIA 2 S25M43A2 (43-inch, 4K HDR Smart LED) | Rs. 39,990* | Rs. 1,667/mo* |
| Sony BRAVIA 3 S32M5 (32-inch, HD Ready Smart LED) | Rs. 24,990* | Rs. 1,042/mo* |
| Sony BRAVIA 7 S55A90 (55-inch, 4K OLED Google TV) | Rs. 94,990* | Rs. 3,958/mo* |
| Sony BRAVIA 9 K55XR90 (55-inch, Mini LED QLED) | Rs. 99,990* | Rs. 4,167/mo* |
| Sony BRAVIA 8 K65XR80 (65-inch, OLED) | Rs. 1,49,990* | Rs. 6,250/mo* |
Disclaimer: Prices and EMI amounts are approximate and may vary based on location, retailer, and promotional offers.
How to buy a Sony TV on Easy EMIs
Upgrading to a stylish and feature-packed Sony TV is now easier than ever with Bajaj Finserv’s Easy EMI option. Just follow these simple steps to bring home your new entertainment upgrade without any financial stress:
- Visit a Bajaj Finserv partner store near you: With over 1.5 lakh outlets across 4,000+ cities, finding a store close by is effortless.
- Pick your favourite Sony TV: Explore a wide range of models including 4K Ultra HD, OLED, and Google TV options, all designed to deliver stunning visuals and immersive sound.
- Check your EMI eligibility at the counter: The process is quick and mostly paperless—get approved in minutes.
- Choose a repayment plan that suits you: Select a flexible tenure from 3 to 60 months and pay in easy monthly instalments.
- Take your new Sony TV home the same day: Once approved, you can walk out with your television immediately—no waiting, no hassle.
With zero down payment on select models and flexible EMI plans, upgrading to a Sony TV is not just smart—it is simple and budget-friendly too. Whether you’re looking for a compact Bravia for your bedroom or a premium OLED for your living room, Bajaj Finserv makes the buying experience smooth, convenient, and rewarding.

